{"id":25602,"date":"2025-05-23T10:00:17","date_gmt":"2025-05-23T08:00:17","guid":{"rendered":"https:\/\/secma.dk\/secma-vd-henrik-ruby-har-utsetts-till-ny-vd\/"},"modified":"2026-06-02T14:10:51","modified_gmt":"2026-06-02T12:10:51","slug":"secma-vd-henrik-ruby-har-utsetts-till-ny-vd","status":"publish","type":"post","link":"https:\/\/secma.dk\/sv\/secma-vd-henrik-ruby-har-utsetts-till-ny-vd\/","title":{"rendered":"Secma VD: Henrik Ruby har utsetts till ny VD."},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"25602\" class=\"elementor elementor-25602 elementor-9548\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-536afdb4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"536afdb4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1c7d390b\" data-id=\"1c7d390b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0db47d8 elementor-widget elementor-widget-image\" data-id=\"0db47d8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/secma.dk\/wp-content\/uploads\/2025\/11\/Jesper-Lolk-Nielsen-Henrik-Ruby-Ny-CEO-1024x768.jpg\" class=\"attachment-large size-large wp-image-25600\" alt=\"Jesper Lolk-Nielsen Henrik Ruby - Ny CEO\" srcset=\"https:\/\/secma.dk\/wp-content\/uploads\/2025\/11\/Jesper-Lolk-Nielsen-Henrik-Ruby-Ny-CEO-1024x768.jpg 1024w, https:\/\/secma.dk\/wp-content\/uploads\/2025\/11\/Jesper-Lolk-Nielsen-Henrik-Ruby-Ny-CEO-300x225.jpg 300w, https:\/\/secma.dk\/wp-content\/uploads\/2025\/11\/Jesper-Lolk-Nielsen-Henrik-Ruby-Ny-CEO-768x576.jpg 768w, https:\/\/secma.dk\/wp-content\/uploads\/2025\/11\/Jesper-Lolk-Nielsen-Henrik-Ruby-Ny-CEO.jpg 1134w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d7ac1d3 elementor-widget elementor-widget-heading\" data-id=\"d7ac1d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Secma VD: Henrik Ruby har utsetts till ny VD. <\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d186013 elementor-widget elementor-widget-text-editor\" data-id=\"d186013\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Secma genomf\u00f6r f\u00f6r\u00e4ndringar i organisationen och utser nuvarande partner och f\u00f6rs\u00e4ljningsdirekt\u00f6r, Henrik Ruby, till ny verkst\u00e4llande direkt\u00f6r och lanserar samtidigt en ny strategisk inriktning f\u00f6r framtida tillv\u00e4xt. I samband med detta g\u00e5r den nuvarande VD:n Jesper Lolk-Nielsen in i en ny roll som Executive Chairman of Board. <\/strong><\/p><p>Secma g\u00e5r in i en sp\u00e4nnande ny fas med f\u00f6rnyat fokus p\u00e5 tillv\u00e4xt, innovation och organisatorisk anpassning. Secma tillk\u00e4nnager idag en ny strategisk inriktning och ledningsstruktur som syftar till att st\u00e4rka sin position som marknadsledare inom medicinsk teknologi. <\/p><p>Under de senaste sex m\u00e5naderna har Henrik Ruby och Jesper Lolk-Nielsen arbetat med en fram\u00e5tblickande strategi f\u00f6r att s\u00e4kerst\u00e4lla fortsatt tillv\u00e4xt p\u00e5 Secmas k\u00e4rnmarknader. Secma \u00e4r nu redo att ta n\u00e4sta steg i sin utveckling, byggt p\u00e5 en stark grund och n\u00e4stan tv\u00e5 decennier av branschledarskap. <\/p><p><em>\u201dF\u00f6r att ligga steget f\u00f6re m\u00e5ste vi forts\u00e4tta utvecklas i samma takt som de marknader vi verkar p\u00e5,\u201d<\/em> och <em>\u201dGenom att ligga n\u00e4ra v\u00e5ra kunder och omvandla marknadstrender till konkurrensf\u00f6rdelar kommer vi att beh\u00e5lla v\u00e5r roll som en f\u00f6redragen leverant\u00f6r i de kategorier vi varit med och banat v\u00e4g f\u00f6r,\u201d<\/em> s\u00e4ger Henrik Ruby.<\/p><p>Secmas framtida strategi \u00e4r f\u00f6rankrad i metodiken <strong>Analys \u2013 Planering \u2013 Utf\u00f6rande<\/strong>, med ett starkt fokus p\u00e5 tv\u00e4rfunktionellt samarbete mellan s\u00e4lj-, marknadsf\u00f6rings-, service- och backoffice-team. M\u00e5let \u00e4r ett samlat arbetss\u00e4tt som s\u00e4kerst\u00e4ller konsekvens, smidighet och resultat p\u00e5 alla marknader. <\/p><p><strong>Som en del av denna strategiska transformation har f\u00f6ljande f\u00f6r\u00e4ndringar i ledningen tr\u00e4tt i kraft per den 1 maj 2025:<\/strong><\/p><ul><li>Henrik Ruby har utsetts till Secma VD<\/li><li>Jesper Lolk-Nielsen g\u00e5r in i en ny roll som arbetande styrelseordf\u00f6rande<\/li><li>Karolina Mineur Hughes tilltr\u00e4der som f\u00f6rs\u00e4ljningsdirekt\u00f6r f\u00f6r Sverige, Norge och Nederl\u00e4nderna<\/li><li>Anders Lundgren tilltr\u00e4der den nyinr\u00e4ttade tj\u00e4nsten som Business Development Manager<\/li><\/ul><div><strong>Vill du veta mer om Secma?<\/strong> <em>Klicka h\u00e4r och l\u00e4s mer om v\u00e5r mission, vision och v\u00e4rderingar. <\/em><\/div>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Secma VD: Henrik Ruby har utsetts till ny VD. Secma genomf\u00f6r f\u00f6r\u00e4ndringar i organisationen och utser nuvarande partner och f\u00f6rs\u00e4ljningsdirekt\u00f6r, Henrik Ruby, till ny verkst\u00e4llande direkt\u00f6r och lanserar samtidigt en ny strategisk inriktning f\u00f6r framtida tillv\u00e4xt. I samband med detta g\u00e5r den nuvarande VD:n Jesper Lolk-Nielsen in i en ny roll som Executive Chairman of [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":25601,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"set","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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